Salesforce Live:Virtual
セールスフォースドットコムが主催するリモートカンファレンスイベント Salesforce Liveのオープニングキーノートセッションの演出と映像製作を担当。
VRで架空の広大な国立公園を作り上げ、その湖畔で主催者がウェルカムスピーチを実施。水面の揺れるさまや、焚き火のゆらぎ、遠くを飛ぶ鳥や講演の内容に合わせて咲き誇る花々など、実際の講演では実現が難しい環境演出を、CGならではの映像表現を駆使し実現。
撮影ではモーショントラッキングシステムを使用し、CG空間とカメラワークをリアルタイムで連動させた。
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
