The Ritz-Carlton Japan Video Project
世界屈指のラグジャリーホテル、ザ・リッツ・カールトンが日本に構える5つのホテルを巡り、全ホテルを集結させたブランドビデオ、そして7月に待望の開業を果たしたザ・リッツ・カールトン日光のプロモーションビデオを、Empireがプロデュース。
宿泊からダイニング、アクティビティ、そしてホテル施設に渡り、各ホテルが提供するユニークなゲスト体験やサービスを捉えたビデオは、ホテル公式サイトおよびSNSを通して世界中に発信された。
Empireは、今回のビデオで、ストーリー開発から制作・撮影・編集まで一気通貫した総合的な映像制作サービスを提供。
ザ・リッツ・カールトンブランドビオ
https://youtu.be/1IMVZVOloXs
ザ・リッツ・カールトン日光プロモーションビデオ
https://youtu.be/4VQBu-a6R4I
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent