The Endeavor Gala

Dec 1, 2023

Glasshouse

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In December 2023, Endeavor once again held their annual Gala at New York’s Glasshouse, featuring floor-to-ceiling views of New York City and the Hudson River. Guests first entered into the Drinks & Experiences space, where they enjoyed innovative hors d'oeuvres by Pinch Food Design and specialty cocktail & mocktail bars provided by Los Amantes, Drought, Rabbit Hole, NotCo and Thrive Farmers. After cocktails guests proceeded through an experiential hallway into the main area for the seated dinner in the massive, designed space where table centerpieces, screen content, flown lighting and printed collateral all mirrored Endeavor’s colorful, visual event theme.

The dinner program included keynote remarks by Endeavor Co-Founder and CEO, Linda Rottenberg and Managing Partner of West, Joanna Rees. There was also a fireside chat between Martin Escobari and David Vélez. Endeavor celebrated the achievements of Gibran Huzaifah, Karim Beguir, and Sergio Fogel by presenting them with The Lindas award. The program was then brought to a close with an invitation to the High-Impact Party hosted by Hannah Bronfman. Of course, this spectacular dinner segment was catered and serviced by Pinch Food Design.

After dinner, guests moved through a neon-lit tunnel to the High-Impact Party in the cocktail space, which had been transformed into an upscale lounge featuring music by MICK, a Plinko Board to win prizes consisting of products from Endeavor Entrepreneurs, a secluded space with mental health murals, and an immersive art gallery highlighting key high-impact entrepreneurs.

Empire is a leading producer of innovative not-for-profit galas and is proud to support Endeavor Global’s work.

A modern event space decorated with greenery, featuring sleek tables and chairs with a Microsoft Connect() sign.

Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.

A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.

Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.

Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.

To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent

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