Empire Japan Introduces SOHO Live
Empire Entertainment Japan is delighted to introduce its newest venture SOHO Live, an innovative live music company specializing in crafting unforgettable concerts inspired by beloved media franchises.
Collaborating with companies holding iconic IPs, SOHO Live is dedicated to curating live experiences that resonate with each IP's core values, offering fans an unprecedented opportunity to immerse themselves in their cherished franchises.
On October 10th, 2023, SOHO Live unveiled its first original production, "Stardew Valley: Festival of Seasons". It's the official live concert of the immensely popular video game Stardew Valley, which boasts a staggering 20 million copies sold worldwide and maintains a prominent presence atop the Steam charts. The trailer for the official Stardew Valley: Festival of Seasons concert can be found here.
Embarking on its first tour in 2024, SOHO Live will bring the game soundtrack to life in 19 spectacular shows spanning North America, Europe, Asia, and Australia. All 19 shows of SOHO Live’s first original production sold out in mere minutes. With the extraordinary demand and successful launch of its first original production, SOHO Livewill be announcing additional dates and cities to the tour calendar in the near future.
Additional upcoming shows in the 2024 SOHO Live schedule include the official concert of Sonic the Hedgehog in Tokyo, and the official Final Fantasy concert in Rome.
SOHO Live is a collaborative endeavor between Empire Entertainment Japan and Gaetano Fazio, a Tokyo-based entertainment professional with a distinguished background in advertising and an unwavering passion for the worlds of gaming and music.
In our ongoing pursuit of delivering unparalleled experiences and harnessing the allure of some of the world's most captivating brands and franchises, Empire is thrilled to welcome SOHO Live into our family of companies.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
