New Museum’s Virtual Gala

Apr 1, 2021

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On Tuesday, April 20, 2021, the New Museum presented their Virtual Gala honoring artists Faith Ringgold and Pipilotti Rist. The evening served as the virtual film premiere of Ringgold and Rist for the New Museum’s closest friends, family, and patrons – a global, virtual audience that was a who’s who of the contemporary art world.

The film featured the artists themselves, along with renowned voices from the world of art and philanthropy who reflected upon and honored the impact of each of these powerful women.

Among other narratives, Faith Ringgold was recognized for her consistent activism over decades through her through her story quilts, paintings and children’s books. Pipilotti Rist was recognized for her immersive installations and multi-media work, including her major exhibition, Pixel Forest, at the New Museum.

The evening concluded with an exciting live auction, remarks from Lisa Phillips, Toby Devan Lewis Director of the New Museum, and toasts by Artistic Director Massimiliano Gioni.

Empire worked in close partnership with the New Museum to direct, film, and produce Ringgold and Rist as well as to produce the overall virtual gala and interactive segments.

Empire is a leading producer of virtual events of every kind and has been serving not-for-profit and arts organizations for nearly three decades.

A modern event space decorated with greenery, featuring sleek tables and chairs with a Microsoft Connect() sign.

Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.

A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.

Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.

Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.

To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent

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