adidas 4D at Atmos Con

March . Tokyo, Hikarie Hall

​When adidas Japan wanted to make a statement at Atmos Con, one of Japan’s largest sneaker conventions, they call upon Empire Entertainment Japan to help design and execute the perfect booth experience.

Held at Hikarie Hall Shibuya, Atmos Con brought out thousands of sneakerheads for a multi brand retail experience featuring some of the globes most coveted kicks. This included Nike Sportswear, Asics, Manhattan Portage, Fila, Puma, and Reebok Classics.

Using one of the brands most intriguing and exciting products, the “4D”, a installation was created featuring 3 separate sections of the product all divided by a mesmerizing LED glass partition. The 3 sections included the latest ZX4000 4D, Alphahedge 4D and some of the previously released 4D models.

Empire Entertainment Japan handling all aspects of production, produced yet another successful event with adidas Japan.

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Japan's top event production company, empire entertainment japan produces music, press, product launch, keynote, premiere and experiential events for many of the world's most respected brands. Empire's award winning video and film production team produces commercials, film, Internet shorts and viral videos for our many clients. Empire Artists represents top talent from genres such as video, dance, fashion, technology and variety performance for both corporate and theatrical engagements. Artists represented by Empire Artists include, enra, Marco Tempest, Alexa Meade, Han Ahn Soon, Yo-Yo world champion Black, Circus of Now and Taiko performers Mico Rhythm. Empire Entertainment Japan, based in Tokyo, is the premier experimential marketing and corporate event production agency in Japan.