Oldest Working Super Model Carmen Dell’Orefice for Brand Marketing Campaign
March 2017. Japan
A leading company in Japan’s human resource business, Temp Holdings Co., Ltd., wanted the advertising campaign for their group brand PERSOL that launched in 2016 to deliver their brand message. To achieve this, Empire Japan secured the legendary fashion icon Carmen Dell’Orefice (85) who is known as the world’s oldest working model.
Her presence in PERSOL brand campaign attracted great attention soon after launching and successfully delivered the brand message “Work and Smile” to people in Japan.
Empire Entertainment is a leading provider of notable celebrities, talents, directors and creative resources for advertising, industrial video and brand marketing projects worldwide.